AWAKEN YOUR BEAUTY

AWAKEN YOUR BEAUTY - Wakeup Cosmetics, a make-up and skincare brand, enters the retail world with an image developed by Esedra and inspired by freshness, elegance, and joy for life. All communication materials for the public and salesforce feature shiny, sunny colours and delicate shapes.

AWAKEN YOUR STYLE - The institutional brochure features organic, modular, and neo-modernist shapes that define Wakeup’s style, creating a strong visual cohesion through the identity of the brand.

DISPLAY STANDS - On the occasion of Cosmoprof, the international trade show dedicated to cosmetics, we designed a series of display stands to display a selection of Wakeup products together with their institutional presentation.

COSMOPROF BOOTH - The delicate and shiny style of the brand prevails in the Cosmoprof stand, communicating the brand’s characteristics and look to the public.

Role
Branding - Shooting - Video Content - Packaging