Esedra Brand Communication

Glazings
Comprital

GIANLUCA FUSTO GLAZINGS

Comprital, in cooperation with Gianluca Fusto, internationally renowned Pastry Chef, developed a range of glazings for artisanal gelato-makers and confectioners. Esedra created the visual identity of the new brand, from the design of the logo to the art direction of the shoot, right up to the development of communication materials for the salesforce.

“CAMPIONARIO” FOLDER - A specific feature of the Comprital glazings is their natural colours, which faithfully reflect the colour of their main ingredients. For this reason, the range is presented in a folder looking like colour cards, which perfectly communicates the product’s natural characteristics.

Role
Branding - Logo design - Brochure - Video Content